Sports Goods, Fashion, Lifestyle and Luxury

Asia’s #1 lifestyle retailer

ETP fulfils the need for a proven retail software solution to effectively manage the increasing complexity of current operations and support aggressive business expansion and growth and to enable the acquisition of timely, accurate and actionable insights into planning, purchasing and sales data – allowing the management to make better decisions and improve the bottom-line along with the overall size of the business.

What is 4 + 2 ?

ETP Group is an AI-first, SaaS company focused on the Retail and e-Commerce industries in Asia Pacific.

With a 35+ year track record of delivering enterprise grade, technology platforms to market-leading retailers and e-Commerce merchants, ETP powers operations for over 500 brands helping them give their customers amazing experiences across 17 countries.

ETP’s Cloud Native, AI-powered platforms — ETP Unify and Ordazzle, offer a comprehensive range of retail and e-Commerce functionalities, from Omni-channel POS, CRM, Unified Inventory Management, Promotions Management, Product Information Management, Order Management, Warehouse Management, logistics Management and seamless integrations with e-Commerce platforms, online marketplaces and logistics companies. For retailers with large format stores and challenging internet connectivity, ETP offers its hybrid omni-channel solution suite — ETP V5.
ETP’s Unified Commerce Retail Platforms are designed to deliver consistent, frictionless, and personalized shopping experiences across all touchpoints — online and offline.

What sets ETP apart is its ability to combine robust enterprise capabilities with modern, agile technology—built on scalable, secure M.A.C.H architecture and intuitive, user-friendly interfaces. Its asset-light platforms enable cloud transformation and reduce IT overhead, empowering retailers to focus on what truly matters: driving growth, elevating customer experience, and staying ahead in a fast-changing retail landscape.