Customer Relationship Management

Transform Every Customer Touchpoint into Lifetime Loyalty

Brands That Trust Us

Enable a Unified Customer Management Experience across Stores, Webstores and Marketplaces

Unified Customer Profiles Across Channels

Manage customer data in real-time across physical stores, e-commerce sites, and marketplaces. Every change is instantly reflected, giving your teams a single source of truth with a consistent and complete view of every shopper.

Privacy-First & Secure by Design

ETP Unify CRM adheres to the highest standards of data protection. From OTP-based customer registration and encrypted data storage to anonymization on de-listing, every measure is in place to ensure compliance and earn customer trust. Invoices carry privacy policy disclosures to reinforce transparency.

Intelligent Loyalty Program Management

Create powerful, flexible loyalty programs that go beyond simple point accumulation. Run tiered or item-specific schemes, birthday or anniversary offers, location-based rewards, and more. Maintain consistency or tailor loyalty mechanics based on customer groups, geographies, or sales channels.

Real-Time Earn & Burn at POS and Online

Let your customers register, earn, and redeem loyalty points instantly, across channels. Integrated with the POS, ETP Unify delivers a seamless rewards experience with zero delays, increasing engagement and satisfaction.

360° Customer View for Hyper-Personalization

Track every interaction, transaction, and preference to build rich customer profiles. Segment audiences based on behavior, RFM, purchase history, or demographics, and deliver targeted promotions that convert.

Integrated Promotions and CRM

Link promotions to specific customer segments directly from the CRM. Deploy personalized offers that drive loyalty, increase frequency, and lift basket size—across store formats and digital touchpoints.

Build Lasting Customer Loyalty Across Channels

Stay in control with real-time updates across all channels. Any information entered into your CRM is instantly reflected everywhere, making it easy to view and edit.
ETP ensures compliance with strict security measures—OTP-based registration, encrypted customer data, controlled access, and anonymization for delisting. Plus, privacy policy details are always accessible via invoice.
Simplify your loyalty programs across stores and channels with ETP Unify’s in-POS CRM. Define custom loyalty schemes for specific customer groups, products, or stores—or keep them consistent across all locations, as long as the currency is the same.
Your customers expect instant gratification, and we deliver. With in-POS earn and burn, they can register, earn, and redeem loyalty points in real-time—whether they shop online or in-store. No delays, just seamless rewards that enhance their experience.

The Journey to Creating Amazing Customer Experiences

No.1 luxury lifestyle group in Southeast Asia
ETP delivers a proven, integrated and scalable software suite to effectively manage the increasing complexity of current and future retail operations.
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Global timepieces company: CRM Implementation
ETP delivers an integrated loyalty program across the business with one redeeming platform to instantly gratify customers creating a customer-centric culture and improving the brand experience.
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Global timepieces company
ETP introduces a high-value business culture through innovation and global best practices.
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Leading speciality retailer in the Philippines
ETP integrates existing retail, loyalty program and ERP systems with ETP CRM which provides a customer-centric platform for creating optimal customer relationships.
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Leading mobile internet devices company in India
ETP enables “hub and spoke” model of inventory control and replenishment for high value SKUs.
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FAQs

A POS system is a set of software packages, either cloud-based or accompanying compatible hardware packages, that is used to organize and operate your retail business. The software links your customer service, inventory, marketplaces, accounting, payroll and other departmental functions within one program, which helps centralize your administrative tasks. Using a POS is tremendously time-saving and efficient compared with the alternative of using separate software to manage each area.
It can also improve the customer experience with efficient promotion planning, reduce waste with automated inventory reconciliation and expiration and ordering alerts, and prevent theft.
ETP V5 is an enterprise-class Omni-channel Retail Solution that seamlessly integrates point of sale (POS), customer relationship management (CRM) and loyalty management, merchandise and inventory management, assortment and OTB planning, marketing, and promotions planning, and business intelligence (BI). The ETP Omni-channel retail software allows the scalability required for business growth. ETP V5 can be deployed comprehensively or modularly, in-premise or on the cloud, across multiple platforms, channels, and system environments.
ETP Mobile Store is available for deployment on iOS and Android-based smartphones and tablets as an app. The retail invoice can be printed with Bluetooth, Wi-Fi or it can be sent via email using the customer’s email address. The Mobile POS solution can be connected to the ETP Store Operations system within the store on Wi-Fi or, in the case of an atrium or kiosk sale, to the Central Server EAS through cloud computing. The ETP Mobile POS software is developed to facilitate a superior brand experience.
ETP V5 POS software has an offline mode that will continue to work, even during server downtime. When the connection re-establishes, the data from the offline transactions are uploaded to the memory for use in transaction details and reports.
ETP Omni-channel Store Solution enables true integration between the business back-end operations, supply and demand channels.